Zhejiang Haishen New Materials at WOCA 2026 | Cellulose Ether Technical Upgrade

2026-08-18

Zhejiang Haishen New Materials Participates inWOCA 2026 Asia Concrete World Expo

From August 12 to 14, the three‑day WOCA 2026 Asia Concrete World Expo successfully concluded at Shanghai New International Expo Centre.

Against the backdrop of shrinking market volume and intensified competition in the construction industry, Zhejiang Haishen New Materials presented its full‑range Cellulose Ether product portfolio at the exhibition. We had extensive face‑to‑face communications with new customers, long‑term partners and industry peers, exploring practical solutions and technical upgrading directions under challenging market conditions.

Our sales team held in‑depth discussions with visiting clients focusing on cost optimization and adaptability for diverse construction scenarios. Multiple clients reached preliminary intentions for joint formula testing and customized product development. Keeping pace with the trend of intelligent construction, our technical team shared the latest R&D progress and technical achievements of upgraded cellulose ether products.

Upholding the philosophy of open cooperation, Haishen will continue to expand global market layout. We look forward to working together with industry partners worldwide to tackle market challenges and seize new opportunities for the high‑quality development of the concrete industry.

About Us

Zhejiang Haishen New Materials specializes in the R&D, production and sales of water‑soluble polymer compounds. Our main products cover a complete series of non‑ionic cellulose ethers, including Hydroxypropyl Methyl Cellulose (HPMC), Hydroxyethyl Methyl Cellulose (HEMC), Methyl Cellulose (MC), Hydroxyethyl Cellulose (HEC), Hydroxypropyl Cellulose (HPC), Redispersible Polymer Powder (RDP), Hydroxypropyl Starch Ether (HPS) and Polyvinyl Alcohol (PVA).

These products are widely applied in building materials, decorative coatings, energy mining, daily‑use chemicals, paper‑making & textile, honeycomb ceramics, PVC polymerization and food industries.

With more than 30 years of development, Haishen maintains steady business growth. Since 2017, our annual growth rate has exceeded 10%. Our products are exported to over 80 countries and regions across the globe including Germany, Russia, Italy and Japan.

Zhejiang Haishen New Materials Co., Ltd.

Tel: +86‑575‑82771584

Address: Lihai Town Industrial Zone, Binhai New City, Shaoxing, China